Florist Canning Town Privacy Policy

Introduction

This Privacy Policy explains how Florist Canning Town (“we”, “us”, “our”) collects, uses, stores, shares, and protects the personal information of individuals (“you”, “your”, “customers”) who place orders with Florist Canning Town and its services in Canning Town and surrounding districts. We are fully committed to ensuring that your privacy is protected and processed in compliance with the General Data Protection Regulation (GDPR).

Scope of This Policy

This Policy applies to all customers who submit orders via phone, online, or in person within Canning Town and the nearby districts. By using our services, you acknowledge that you have read and understood this policy.

What Data We Collect

To facilitate the ordering and delivery of floral products and to provide customer service, we may collect the following categories of personal data:

  • Identity Data: Name, title
  • Contact Data: Delivery address, billing address, postcode, contact phone number
  • Order Data: Details of orders placed, order history, preferences, messages included with orders
  • Payment Data: Payment card details (processed securely through payment service providers), transaction information
  • Technical Data: IP address, browser type, operating system (if order placed via our website), and site usage statistics
  • Correspondence Data: Any communications between you and Florist Canning Town regarding your orders, queries, or feedback

Lawful Basis for Processing Your Data

Florist Canning Town collects and processes your personal data strictly on the basis of lawful grounds as permitted under Article 6 of GDPR:

  • Contractual Necessity: To process and fulfill your orders and provide services as requested
  • Legal Obligation: To comply with laws and regulations, such as tax record-keeping
  • Legitimate Interests: To improve our products and services, manage business operations, and ensure the security of our website and records (provided your rights and interests do not override these)
  • Consent: We may request your explicit consent for certain uses, such as for sending marketing materials. You may withdraw your consent at any time.

How We Use Your Personal Data

Your information is used for the following purposes:

  • To process payments and fulfill orders, including delivery and addressing any specific delivery instructions
  • To communicate with you regarding your order, order status, delivery arrangements, and customer support
  • To maintain records for accounting, business analysis, and regulatory compliance
  • To respond to your queries, process complaints, or handle requests
  • If consent is provided, to email you with details of promotions, special offers, or customer feedback surveys
  • To help protect our website and services from fraud and security threats

How Long We Retain Your Data

Your personal data will not be kept for longer than necessary to fulfill the purposes outlined above, and in accordance with legal and accounting requirements. The retention periods are:

  • Order and Transaction Data: Kept for seven years in compliance with tax and accounting standards
  • Customer Service Records: Retained for two years after your last communication with us
  • Marketing Data: Retained until you withdraw consent or unsubscribe
  • Payment Information: Not stored by Florist Canning Town, but may be retained securely by third-party payment processors as required by law

At the end of the retention period, your data will be securely deleted or anonymised.

Third-Party Processors

To deliver some services, we work with trusted third-party processors. These may include:

  • Payment service providers to process credit or debit card transactions
  • IT and cloud hosting providers to maintain secure storage of your order records and communications
  • Courier and delivery partners to fulfill deliveries

All third-party service providers are obligated to comply with GDPR and to process your data only as instructed by Florist Canning Town. No personal data is sold, rented, or traded to other organizations for marketing purposes.

Your Rights Under GDPR

As a customer within the United Kingdom or European Economic Area, you are granted the following rights over your personal information:

  • Right to Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Request that we correct inaccurate or incomplete information
  • Right to Erasure: Request that we delete your data where there is no lawful reason for its continued processing
  • Right to Restrict Processing: Request that we restrict processing in certain situations
  • Right to Data Portability: Request your data in a structured, commonly used, and machine-readable format
  • Right to Object: Object to data processing based on legitimate interests or direct marketing
  • Right to Withdraw Consent: Where you have given consent, the right to withdraw this at any time

To exercise any of these rights, you may contact us using the methods detailed on our website or in your order confirmations. We may require proof of identity before fulfilling such requests to protect your privacy.

Data Security

Florist Canning Town employs technical and organisational measures to safeguard your information, including secure servers, encrypted payment processing, access controls, and staff training. While we work hard to protect your data, please be aware that no system can guarantee absolute security.

Children’s Privacy

Our services are not intended for use by children under the age of 16. We do not knowingly collect data from children under this age. If you believe we have received data about children, please notify us so we can take appropriate action.

Policy Changes

This policy may be updated from time to time to reflect changes in our practices or legal requirements. Any significant updates will be communicated clearly to our customers. We encourage you to review this page periodically for the latest information.

Contacting Florist Canning Town

If you have any questions about this Privacy Policy, your data, or want to exercise your rights, please refer to the contact details available on our website or in your order confirmation emails. We will address your requests promptly and in accordance with applicable law.